Learn Social Media: 1-Hour Training Workshop
Learn How to Strategize, Write and Post Social Media Content that Builds Trust & Earns Sales
What’s In the Content Hacker Learn Social Media Workshops?
A practical, holistic, comprehensive one-hour social media content and strategy class, focused on helping you build practical social media skills in the shortest amount of time possible.
Led by Julia McCoy, successful entrepreneur and business owner for ten years. All video content, templates, and student workbooks unlock immediately when you enroll.
Made for:
Agencies & Teams
Increase your team’s skill on a massive level by having all of them learn inbound social media practices that work in the 2020s. Inside this workshop, they’ll even learn how to produce great Reels. Bosses, get ready to see your team produce results!
Marketers
Marketers, learn how to build a strong presence on social media with this powerful workshop, which includes Julia’s step-by-step frameworks and tutorials on how to craft great social media content. Perfect for the solopreneur, marketer, or entrepreneur ready to use social media.
Tired of watching your efforts on social media fall flat?
Sure, you’ve read all you could about how to run a successful campaign.
You’ve memorized the “best times to post” list.
You’ve nailed the formula for cold pitches.
You’ve gained a trickle of followers…maybe a dozen or maybe even a few hundred.
Still, nothing is working.
People are ignoring you. No one is engaging with your brand. You get single digit likes and comments on your posts. Your DMs are left in the embarrassing limbo of “the seen zone.”
Plus, you’re exhausted. You have no idea what to post next on your social accounts. You’ve run out of creativity and ideas, and you’re asking yourself…
…“should I just quit?”
Learn Social Media: Go from *Crickets* to Skyrocketing Your Engagements on Social
I know, I know.
“Built trust with your audience.”
Sounds vague.
I mean, how exactly do you build trust with an audience?
Do you post more frequently? Or less?
Do you tell them you earned your PhD at Harvard?
Do you send them DMs? And if so, what do you say?
If you’re asking these questions, then great.
It means you’re serious about mastering social media and using it as a powerful lead-and-revenue generating machine.
So if you’re tired of all the vague advice out there, and you want to know the real secrets behind building trust with your audience and using social media to skyrocket your business to the next level…
…you’ve come to the right place.
The Secret Behind Social Media Flops
(Hint: It’s Not Your Posting Schedule)
If you’re like a ton of brands trying to harness social media for success, you’re probably feeling like you’re looking for Aladdin’s magic lamp.
You know, that single key that will transform you from a poor dreamer to a carpet-riding prince…
…from a lost and confused newbie to a social media champion who gets a ton of likes, comments, clients, and revenue.
So, you go out looking for that key.
You tweak your posting schedule.
You change your cold pitch strategy.
You alter your hashtags.
But days and even months pass, and your prospects aren’t getting any brighter.
You’re still being ignored. The only people who engage with you are your friends and your grandma. You’re burning out publishing posts no one reads. You’ve never won a single client from your cold pitches.
If this is you, I’m here to tell you that you’re doing an excellent job. You have passion and persistence, which means you’re halfway to success.
Now, all you need to do is find out the real reason behind your social media woes.
Once that’s fixed, you’ll be able to go the rest of the way to your goals.
Ok, so here it is.
The real reason behind your social media woes isn’t:
- Your posting schedule
- Your cold pitch flow
- Your hashtags
- Other small details that don’t really make a difference
What it is instead: a lack of trust, authority, and a real relationship with your followers.
You see, social media isn’t a giant ecommerce platform like eBay or Amazon.
It’s a community.
Which means, unless you build real relationships with people on it…
…you’ll never gain the trust required to become a social media influencer, grow your network, land top-notch clients, and skyrocket your revenue.
The only problem left is: how do you build a relationship of trust with your audience?
You need my workshop, Social Media Training: How to Get Clients from Social Media (WITHOUT Ad Spend), including a step-by-step Reels tutorial and much more!
Social Media Training: My One-Hour Workshop on Mastering Social Media (Even Without a Single Ad)
Want to know the step-by-step process of turning social media into a powerful lead-and-revenue generating machine for your business?
I’d love to share it with you.
That’s exactly why I created Social Media Training, a one-hour workshop designed to teach you how to build trust with your audience, the first step to success on social platforms.
And no, I won’t hit you with vague advice like “post more often”…
…or stuff that doesn’t matter like “use hashtag A instead of hashtag B.”
And I won’t throw a 500-page book full of generic advice at you either.
Instead, I’ll show you what really matters.
In one full hour of workshop-style videos, I’ll take you behind the scenes and teach you the exact steps I took to grow to 20,000+ followers and gain five-figure clients on social.
Inside the Social Media Training workshop, I’ll teach you:
- The first steps you should take if you want to build a relationship with your audience (Hint: it’s not cold pitching.)
- Exactly what to post on social (a formulaic method that ensures you never run out of content ideas your audience will salivate over)
- The top 4 types of content proven to win a ton of engagement
- My secret 5-step framework for creating magnetizing posts that have resulted in tens of thousands of views and hundreds of engagements
- The natural way to grow to 20,000+ followers (yup, without a single ad)
- A step-by-step video guide on creating engaging Instagram Reels that gets hundreds of reactions
- Plus, so much more!
Know what else you’ll love about this workshop?
It’s completely about you.
Nope, I didn’t just hit record on LIVE webinars to sell later (like other “gurus” do).
I created these videos and walkthroughs for you. Plus, I summarized the key points in a workbook you can download and return to anytime you need to. I also added charts, exercises, and everything you need to ensure you’re going in a straight line to success on social.
My promise to you is that in only one hour, you’ll have the formulas, skills, knowledge, and techniques you need to take you from ignored on social…
…to followed, adored, and engaged with by a ton of people you can easily turn into hot leads and clients.
Hi! I’m Julia McCoy, and I’ve Used Social Media to Land Top-Notch, Five-Figure Clients (NO Ads, NO Funnels)
The truth is, there’s a crowd of self-acclaimed gurus out there promising to teach you how to master social media.
And sure, you can choose anyone who appeals to you with the right message at the right time.
But before you do that, make sure to take the time to look them up.
Find out if they can walk the talk – in this case, find out if they have tens of thousands of followers and have managed to convert these followers into leads and clients.
If they haven’t? It’s time to move on.
Now, with this Social Media Training workshop, you won’t be banking on empty promises.
I’m not just another so-called guru who promises something I haven’t been able to achieve myself.
Nope!
In fact, I’ve:
- Grown my audience to 20,000+ followers
- Published posts that gained thousands of views and hundreds of comments
- Landed top-notch clients from social media (when I say top-notch, I’m talking five-figure clients)
So yes, you can go out there and buy anyone’s social media training.
But if they’ve never nurtured hot leads and landed a single big client from their methods…
…these methods won’t do anything for you.
With Social Media Training, I’m giving you the proven-and-tested secrets and formulas that have taken my social media presence to the next level and gained me hard results in the form of real clients and revenue.
Case Study: How I Landed a $30,000 Client on Instagram
The truth is, you can follow any guru you want and expect that you’ll learn a thing or two about social media.
Heck, some of these gurus might even share strategies that’ll help you gain hundreds or even thousands of followers.
But let me ask you: Will a million followers be worth it if you can’t turn a single one of them into a client?
Nope.
Now, my promise to you is that I’ll give you the techniques I’ve used over the years to turn followers into leads, and leads into top-paying clients.
I don’t mean cheap clients. I mean, huge clients, like the one who ended up paying me $30,000 for my services across eight months.
He found me on Instagram — reached out to ask what my services would cost — and hired me the next day (without a phone call). Check out what he had to say during the process of paying me for 6+ months of services:
😊 It’s a wonderful feeling serving your prospects well, after they reached out to you on Instagram.
You can do the same.
Simply follow my proven-and-tested formulas and tips, and who knows?
The next story, Reel, or post you publish might be the reason you pour five or even six extra figures into your business.
What Students Say About The Content Hacker™ Academy
"I love all the valuable information you provide in the Unlearn Essay Writing Course. For me it's the first time I do a course on writing, and I really wanted to do it because I have been writing in social media and my blog for the past months, and all this time I just felt clueless. With your course I have received enough knowledge and resources so as to get me started and feel I will now know what I'm doing.
Another thing which I love about the course is the format. It's just beautiful. Compared to other courses which are recordings of live sessions, the refined style of your course is truly inspiring, engaging, and educational.
Kind regards ❤️ Marielle"
Read Marielle's first article, which she wrote and published through the guidance of the Unlearn Essay Writing Course!
—Marielle Fois, Coach & Content Creator
“I’m really going slow with The Unlearn Essay Writing Course and taking my time so I can absorb as much as possible to improve my writing. I love it!“
—Nicole Kolesar, Founder of KPress Copywriting
"I just want to say thank you Julia McCoy for sharing your "secrets" in the Workshop-Style Set up for success, in The Unlearn Essay Writing Course.
This tutorial was very interesting to understand the creative process."—Pascal Lanot, Writer
"Julia's Unlearn Essay Writing course is insightful and accessible. It has long term value that will benefit students for the long haul. I'm so grateful that a friend recommended I take this course. I'm honored to do the same for you!"
—Pete Ziolkowski, Content Creator
“I spent some time yesterday working through The Unlearn Essay Writing Course modules and, as always, super impressed with your thoroughness and I love the time built in to TAKE ACTION. I absolutely love the background music you chose too, it just makes the whole thing seem relaxing, inviting, and like I am working with a higher purpose! ?”
—Sarah Schaefer Christopher, Writer at Sarah S. Christopher
“As a published playwright and a veteran teacher of English for over 20 years, I consider myself a writer, but writing for social media and the internet really is a different animal. If you want to feel really confident about your social media content writing, then you want to take Julia’s Unlearn Essay Writing Course. It’s an incredible experience where you unlearn all your bad behavior and learn all the good behavior on how to do the correct type of writing for digital platforms.
Because this class is an online class, it takes you on a personal journey, you can go as fast as or as slow as you want and you can even repeat the lessons. Each module comes with its own downloadable workbook, again that you can print out and look at whenever you want, this is an incredible addition just to having the online classes.
The course gives you an approach that you can use for online writing that you can use over and over again, while still keeping your writing fresh and your personality front and center. Julia isn’t offering you a template, she’s offering you a system of thinking and communicating, this is paramount in today’s social media world, it gives you the newest tools and the freshest voices to follow. So, if you want to be a content writer, then this is the class for you. Don’t wait. Sign up today. You won’t be sorry.”
—Sura Rosenberg, Content Creator at Two Heads Video Marketing
"I am very excited to have become a Certified Content Strategist via Julia's Content Strategy & Marketing Course! I am passionate about developing websites, but I had been looking to go beyond just giving my clients an attractive, functioning spot on the internet. Discovering Julia's passion for creating, presenting, and promoting excellent content was the perfect fit for gaining a skill and service that I wanted to offer. I came away from the course feeling confident, energized, and eager to serve my clients." Bruce Thede, Web Developer at brucethede.com
—Bruce Thede, Web Developer, brucethede.com
"I’m a freelance copywriter based in the UK. I’ve just finished your content strategy course and I was really impressed (I keep going back to your videos to check things!) Honestly your course is amazing and far more practical than anything I could find offered by anyone else." Claire Hewson, Freelancer at WriteSpark
—Claire Hewson, Freelancer
"The CS&M course is well organized, easy to understand, and highly usable, meaning you can apply it right away. Julia makes use of more than just her own resources, as well–she draws on the wisdom of other influencers in the industry with proven success. Real studies and statistics support her claims, so she’s not just opinionating. Julia is also amazing at feedback–she answers promptly and provides highly useful answers and examples. This course has been so informative, endlessly fascinating, and even fun–which is how I know I’m in the right industry. Thank you, Julia, for your tireless help and deeply comprehensive answers to my questions in the FB group–I’ve not experienced that from an instructor in a while! I’m ultimately grateful that you’ve provided this amazing journey, as it’s kept me in a more positive place in a year of negativity and difficulty by giving me purpose, direction, and exercise for my brain."
—Elizabeth Dodd, Freelancer
"This course is one of the BEST I’ve seen! Love it." (Gina used The Content Strategy & Marketing Course to build her own content marketing business selling Done-For-You free challenges.)
—Gina Bernier, Copywriter & Strategist at ginabernier.com
"IMO every bit of info you absorb from The Content Strategy & Marketing Course can make your a more valuable content writer, especially if your client doesn’t have an experienced content strategist."
—John Pratt
“I am going through Module 2 in The Content Strategy & Marketing Course regarding audience persona and Facebook ads. The module alone is worth the price of the course. I have paid dozens of so-called experts over the past two years, not to mention actual ad costs, and NONE of the people I hired came close to helping me like this module. I finally know how to build a persona and use FB ads in a targeted way. Now, just collecting survey results. By the way, I discovered my audience persona is the EXACT audience I want to target, just didn’t know how until this course.”
—Kimberly Raya, Founder at kimsaeed.com
"I can’t thank you enough for everything that you do. I still remember when I decided to research content writing and your video came up on YouTube. Thank God that it did. I loved how you explained everything so clearly and I felt empowered to pursue this skill.
Your programs and guides have been a great experience and I appreciate the time you took to teach the course, and I am looking forward to using my newfound skills as a content writer.”
—Majd Moussa, Entrepreneur & Content Creator
"If you're considering hiring Julia to train you, DO IT. She puts so much time and effort into her coaching, her courses, and her recommendations to your exact needs. You will walk away with a plan of action to get to your next step, and peace of mind that you're being coached by the absolute best of the best in the content marketing world. My advice if you hire Julia as your coach: Spend time answering her pre-session questions thoroughly--that will help Julia get to know you more, determine the best recommendations and action items for you and help you see strengths/skills that you didn't know you had."
—Sarah Greenberg, Freelance Content Marketer
"Since creating my strategy in The Content Strategy & Marketing Course, I have even more ideas that I am going to add to it. Truly a stellar course with so much good content, and taking action step-by-step as I went through the lessons made it all make so much sense. Cheers to you and thank you, Julia!"
—Sarah Schaefer Christoper, Freelance Copywriter & Entrepreneur
"I don't know how I found Julia, but I'm glad I did. Her course materials are comprehensive and up to date. After learning the groundwork, you will have the skills to write optimized and interesting posts. She introduces you to many of the cutting edge data tools out there (SEMrush, BuzzSumo, Ahrefs to name a few). Her Practical Content Strategy and Marketing Course and the Expert SEO Content Writer Course were great! Julia has taught me enough to start getting great ideas for a future in the content marketing industry. Go for it!"
—Stuart Williams, Content Creator at The Consciousness Portal
"I want to give Julia and her course a big endorsement. Her course is a complete game changer if you're looking to create content that will engage your audience, and WILL make you money. Personally, I don't want to waste time writing for the sake of writing and hoping it gets views. Her course breaks down exactly what you need to do, step-by-step. My favorite part? Access to Julia! You get your questions ANSWERED. If you're on the fence about this, what I can tell you -- if you DO the work, you are guaranteeing yourself success. There's no question this course is gold. But it's only gold if you execute on it. Thank you, Julia, for this course! The best part, I almost forgot to say -- the course continues to get better! She brings in speakers and updates the material all the time, which is amazing."
—Zee Ali
"With so many courses on the market, it is difficult to determine which ones will actually be transformative. Consuming education in the digital space and learning for real world application are two different objectives. This course provides the latter; using a practical step-by-step approach with real time practice in order to build skills while learning. As a writer, and through this course, I have been able to get to know myself better. When I decided to completely abandon my 20-year banking career to follow my passion and become a writer, I knew I needed to invest in a program committed to my long term success goals. This is that course!"
—Katie Gibbons
“I wish I'd found Julia's courses sooner. It's given me everything I needed to learn about content marketing as I started my own content business!"
—Angelina Dickinson
“As a digital strategist, I've been able to grow my end profits with the course and apply what I learned from Julia to create high ROI content, ultimately turbo-charging my content strategy game.”
—Mariana Norton
“I've used Julia's Content Strategy & Marketing Course to improve my ability to understand and build a full content strategy, and convince potential clients why content is important. The knowledge I've gained has even helped position me as one of the few content marketing pioneers in Calgary."
—Brittany Brander
"I've already gone through the whole Process Map and I'm so impressed! I run a content marketing agency and we are at the scaling stage, and this is just what I needed, especially Airtable.I love that you use it, I just downloaded it last week to start delegating content out!Thanks for the amazing resource."—Jessica Bennett, Owner and Content Creator at Got Writer's Block
"I can’t thank you enough for everything that you do. I still remember when I decided to research content writing and your video came up on YouTube. Thank God that it did. I loved how you explained everything so clearly and I felt empowered to pursue this skill.
Your programs and guides have been a great experience and I appreciate the time you took to teach the course, and I am looking forward to using my newfound skills as a content writer.”
—Majd Moussa, Entrepreneur & Content Creator
"Julia, the way you give is unparalleled!"
—Margaret O., Content Creator
"In terms of design, the Content Hacker™ Process Map is well balanced and easy to read. I love how you were able to include mentions of who to hire if someone does not want to do some of these steps. This guide removed the worry of what's next when there really is a lot to do and to understand. My team member is updating our checklist with a few missing items."
—Zee Ali, Founder at ZSwag.com
A Sneak Peek into the Social Media Training Workshop
When you enroll in the Social Media Training workshop, you’ll get instant lifetime access to the one-hour training workshop. You’ll also get a downloadable workbook, charts, exercises, and everything you need to get the success you dream of with social media.
Here’s a quick look inside the workshop:
- Introduction video. I give you pointers on what to expect and how you can best use the workshop.
- How Do You Approach Brand Growth on Social Media? The secret tips I used to grow my social media accounts to tens of thousands of followers.
- What to Write: 4 Types of Posts. Never again run out of magnetizing, relatable post ideas your audience will love.
- The Best Copy Formula. How to structure your social media posts to hook readers and compel them to engage with your post.
- A Topic Chart for Developing More Social Media Stories that Convert. A downloadable chart you can use to plan your social media strategy.
- The Platforms to Be On. The top platforms I use to grow leads and revenue through social. (Hint: It’s not Clubhouse or TikTok)
- Best Time & Days to Post. Your posting schedule won’t be the #1 reason you grow on social, but it’s still important!
- Instagram Reels Step-by-Step. I show you how to plan, record, and post an Instagram Reel that pulls in a ton of engagements.
- How to Delegate & Hire for Social Media. The exact steps I use to find perfect social media manager candidates who have great attitude and skills but don’t cost too much.
Social Media Training: Learn the Secrets of Earning REAL Followers that Turn Into Five-Figure Clients (Workshop)
$199 $27
ONE-TIME PAYMENT
- When you enroll in Social Media Training, you’ll get instant lifetime access to the one-hour training workshop. You’ll also get a downloadable workbook, charts, exercises, and everything you need to master social and turn it into a hot leads-and-clients generating machine.
- Comprehensive one-hour social media class
- Learn how to formulate, strategize, and write great social media content for any platform
- Plus: step-by-step Reels training!
- Private student group with lifetime access to Julia
- Lifetime community & workshop access
The Content Hacker™ Satisfaction Guarantee
We offer a 7-day money-back guarantee. We want you to take zero percent of the risk — we’re taking all of it! But, this workshop isn’t for students who plan to binge-watch all the videos and download all the materials, or simply get their toes wet and “see” without commitment, then decide to ask us for their money back.
To receive our 100% money-back guarantee, there is a requirement: you’ll have to study the whole workshop and complete all the exercises. If you put serious work ethic into it and still don’t see improvement in your social media strategy, you’re entitled to a full refund.
That being said, I’m super confident this won’t happen. When you go through the course, watch the videos, and do the exercises, YOU WILL learn how to grow to tens of thousands of followers and land top-notch clients on social media. Guaranteed!
Cheers to your success! – Julia
